Ryde 280115 01

From Ryde to Bath, the 2015 Pearl Izumi Tour Series

Ryde on the Isle of Wight to host first round as details of venues and teams for the 2015 Pearl Izumi Tour Series announced

The 2015 Pearl Izumi Tour Series will start with a ticket to Ryde for Britain’s nine fastest teams, as they head to the Isle of Wight on Thursday 14 May, which will culminate five weeks and twelve events later in the world-famous city of Bath on Thursday 11 June.

Four new venues join the unique, team based Pearl Izumi Tour Series, sponsored by leading cycling, running and triathlon apparel brand Pearl Izumi, with Motherwell in Scotland and Croydon joining Ryde and Bath on the ten event schedule, with two debutant teams among the nine squads that will take part in the 2015 Series.

The brand new Team WIGGINS formed by 2012 Tour de France winner Sir Bradley Wiggins and the ONE Pro Cycling team of England cricketer Matt Prior join the list of teams headlined by defending champions JLT Condor presented by Mavic, who hope to become the first squad to defend their Tour Series title.

Commenting on the announcement, Kellie Parsons, Marketing Director of Madison, Series sponsors with the Pearl Izumi brand said:  “This is our third year as title sponsor of the Pearl Izumi Tour Series. Last year’s Series was a huge success and the line-up of venues sets the tone for an exciting five weeks of racing.”

Week One sees the opening round take place on the Isle of Wight in Ryde, with a tough climb of Union Street shaping the circuit that will play host to an opening team time trial and traditional circuit race.

Week Two continues with the return of two regular venues, Redditch in Worcestershire on the Tuesday evening before the Aberystwyth event on the Friday night kicks off the weekend festival of cycling in the Welsh resort with both a circuit race and a hill climb up to Constitution Hill overlooking the town.

A triple-header week of events will take place during half-term, with a new race in Motherwell, host to the triathlon events during the 2014 Commonwealth Games, before Thursday night’s notorious Durham race and a return for the very popular Barrow event in Cumbria on the Friday night.

The penultimate week of racing will see two events in London, with a first visit to Croydon on the Tuesday before the Thursday night’s race in Canary Wharf, which will also include the popular Corporate Grand Prix event.

The final week of racing will see Peterborough host Round Nine before the final event in the historic city of Bath, using an iconic circuit that takes in the Royal Crescent.  All ten rounds will once again have highlights on ITV4, screened the following evening, the seventh successive year it has been televised by ITV.

David Thornton, CEO, Visit Isle of Wight said: “Securing pole position of the prestigious Pearl Izumi Tour series – AND hosting the opening team time trial – is a major coup for the Island.

“The Isle of Wight is the only place on the south coast where you can see the race and we look forward to welcoming visitors from Portsmouth, Southampton, the New Forest and further afield.  Not only will they be able to enjoy the thrills of the racing action, but also use it as a reason to stay over and embrace the unique atmosphere that a sporting event of this stature brings to an area.”

“We are delighted to announce the seventh season of the Pearl Izumi Tour Series with prestigious new venues and high-profile new teams,” said Mick Bennett, Race Director of Series organisers SweetSpot.

“The season ahead is certainly going to be highly-competitive and we look forward to what will be an action packed five weeks of competition with Britain’s fastest teams vying for the title.

“As always we have tried to challenge our teams with something new, so we have four new circuits plus what will be a very tough hill climb event as a part of the Aberystwyth event.”

Alongside JLT Condor presented by Mavic, ONE Pro Cycling and Team WIGGINS, three further British registered UCI Continental teams will take part – Madison Genesis, NFTO Pro Cycling and Team Raleigh – GAC.

Three further non-UCI British teams will also enter the full Series, Pedal Heaven RT, SportGrub Kuota and Velosure Starley Primal, with a new trophy being inaugurated for the highest placed non-UCI team at the end of the Series.

The Pearl Izumi Tour Series will also once again include a five-round women’s Grand Prix Series, culminating just a week before the biggest women’s cycle race in the UK, the Friends Life Women’s Tour (17-21 June).  Further details of the Grand Prix Series, including venues, will be announced shortly.

Past winners of the unique, team based Pearl Izumi Tour Series are Team Halfords Bikehut (2009), Motorpoint Marshalls Pasta (2010), Rapha Condor Sharp (2011), Endura Racing (2012), Team UK Youth (2013) and Rapha Condor JLT (2014).

ENDS

For further information, please contact: Sue Emmerson, Press Officer, Tel: 01983 201048, 07766 705672, E-mail: sue@visitwight.org

Image attached ……

 

Notes to Editors

Round One                  Thursday 14 May        Ryde, Isle of Wight (including Team Time Trial)

Round Two                  Tuesday 19 May         Redditch

Round Three               Friday 22 May             Aberystwyth (including Hill Climb)

Round Four                 Tuesday 26 May         Motherwell

Round Five                  Thursday 28 May        Durham

Round Six                   Friday 29 May             Barrow

Round Seven              Tuesday 2 June                      Croydon

Round Eight                Thursday 4 June         Canary Wharf

Round Nine                 Tuesday 9 June                      Peterborough

Round Ten                  Thursday 11 June       Bath

The nine teams for the 2015 Pearl Izumi Tour Series will be JLT Condor presented by Mavic; Madison Genesis,  NFTO Pro Cycling, ONE Pro Cycling, Pedal Heaven RT, SportGrub Kuota; Team Raleigh – GAC; Team WIGGINS; and Velosure Starley Primal.  Joining them will be one guest team per round.

About Visit Isle of Wight

Working in partnership with Visit England, Visit Isle of Wight Ltd (VIOW) is responsible for developing tourism and attracting more visitors to the Isle of Wight.   As well as the consumer website (www.visitisleofwight.co.uk) the DMO also operates a small industry website containing recent research and tourism news along with links to Visit England reports and opportunities: www.visitwight.org

About Pearl Izumi

Pearl Izumi was founded in 1950 in Tokyo by a devoted father who wanted to produce Japan’s first bicycle racing apparel for his son, a promising racer. He took time researching the best technical clothing for his son with a dedication and determination that underlines the company today.

The brand began distribution in the US in 1981 and in 1989 Pearl Izumi USA acquired the license for the US market, with the research and development team based, in Boulder, Colorado. But as it celebrated its 60th anniversary in 2010, which in many eastern cultures means a time for rejuvenation or ‘Kanreki’, Pearl Izumi’s marked its rebirth by a return to its roots in Japan, as part of a Shimano brand.

Using technologies derived from cycling, and working closely with 2 times Ironman champion, Tim DeBoom, Pearl Izumi successfully diversified in running and triathlon with footwear technologies such as the seamless upper and 1:1 interface.

Now an internationally recognised brand, Pearl Izumi is distributed in more than 25 countries worldwide.

About Madison

Madison has come a long way since 1977, from its modest beginnings as a small suburban bicycle shop in North West London, to now being the UK’s leading distributor of bicycle parts and accessories, as well as the UK’s fastest growing motocross and freesports equipment supplier.

With a wide portfolio of market-leading brands such as GoPro, Shimano, Thor, Pearl Izumi, Park Tool, Lazer and many more, Madison is a well-respected entity with an award-winning B2B system and reputation for excellence.

Facebook – www.facebook.com/madison.co.uk

Twitter –  www.twitter.com/ukmadison

About The Pearl Izumi Tour Series

2015 will be the seventh season of the Pearl Izumi Tour Series, a unique team based, televised city centre cycling series organised by SweetSpot Group Ltd, the company behind the organisation and promotion of The Tour of Britain and The Women’s Tour.  The Pearl Izumi Tour Series brings together the very best in British professional teams and riders, competing on town and city-centre circuits in front of packed crowds as a part of a full day of cycling activities.

SweetSpot is a sports marketing and events company specialising in the creation and execution of high quality, commercially successful, annual sporting events.

You can follow The Pearl Izumi Tour Series on Twitter @TourSeries #tourseries or Facebook or via the official website at www.tourseries.co.uk

For further press information, logos and images, or to arrange an interview, please contact:

Peter Hodges              PR Manager                peterh@thetour.co.uk             01932 831 485

Grace Metcalf              PR Manager                grace@thetour.co.uk               01932 831 485